How Can I Measure the Success of My Marketing Campaigns?
How Can I Measure the Success of My Marketing Campaigns? Marketing without measurement is like driving with your eyes closed. You might be moving, but you have no idea if you’re headed in the right direction. According to McKinsey, companies…
Do Small Businesses Need Digital Marketing?
Do Small Businesses Need Digital Marketing? According to a 2023 HubSpot survey, 77% of small businesses that invested in digital marketing saw increased revenue within their first year. Yet many small business owners still hesitate to take the digital plunge….
What is the Best Call-to-Action for My Website?
What is the Best Call-to-Action for My Website? 73% of online visitors will leave a website if they don’t see a clear next step. Your call-to-action (CTA) is that critical next step. The “best” CTA isn’t universal – it depends…
Most Effective Lead Generation Channels for Local Businesses
Most Effective Lead Generation Channels for Local Businesses Every local business faces the same challenge – generating quality leads in an increasingly digital world. Local businesses captured 46% of all Google searches in 2023, yet only 28% of small businesses…
How Can I manage Online Reviews and Customer Feedback?
How Can I manage Online Reviews and Customer Feedback? How Can I Manage Online Reviews and Customer Feedback? 91% of consumers read online reviews before making a purchase decision. That’s nearly everyone who shops online looking at what others think…
How to Identify Your Local Business Competitors
How to Identify Your Local Business Competitors A Strategic Guide for Small Business Marketing Your competitors – do you know who they are and what they’re doing to capture their target audience? Local SEO and small business marketing have transformed…
What is the Difference Between Paid Search and Display Advertising?
What is the Difference Between Paid Search and Display Advertising? Understanding the Key Distinctions: Paid Search vs Display Advertising The digital advertising landscape offers marketers a diverse array of channels and strategies to reach their target audience. Among these, paid…
Jacksonville, FL White-Label PPC Services
Jacksonville, FL White-Label PPC Services White-label PPC services let marketing agencies expand their client offerings without hiring in-house PPC specialists. At Purple Frog Solutions in Jacksonville, FL, we manage your clients’ paid search campaigns under your brand name, helping you…